The SOFT LOFT NO. 1 hanging lamp is a combination of a fresh approach to the industrial style with a touch of Scandinavian subtlety. It is the classic “lady in white” among lamps: simple, modest and yet standing out from the crowd. The SOFT LOFT NO. 1 lamp has a matt finish; it is made of aluminium, a durable material, easy to keep clean.
The industrial and Scandinavian styles come from very different parts of the world, and yet they are very much alike. Their common denominator can be summed up in two words: functionality and simplicity. This combination of two styles contributes to a unique interior which blends the ingenious nature of a loft with Scandinavian nostalgia.
Loft style is not only about the high windows, brick walls and concrete floors. Loft style is described as the punk interior of our time. Loft enthusiasts appreciate the charm of simple things others don’t notice. In fact, loft style is the irony of everything that is smoothed and polished. Not everyone has the courage to reveal their true selves - without branded clothes, diary in hand with a lifestyle to match each and every occasion.
Loft style is avant-garde, independent and escapes pigeon-holing.
